How to Set Up a Pinterest Widget on Your Blog
Have you ever seen one of those “Follow me on Pinterest” boxes on the sidebar of someone’s website and wondered how they got it? In this tutorial, I’m going to show you a few ways you can easily share your pins with your readers and gain more followers on Pinterest without much effort.
If you’ve been on Pinterest for any amount of time, you already know you need to optimize your Pinterest profile, have awesome Pinterest boards full of click-worthy pins, and pin consistently to grow your following, right? But did you know you can also gain more followers right from your website with little effort? I’m going to show you two ways that you can share your pins with your readers and gain more followers on Pinterest by using the following Pinterest widget tools to your website:
- Pinterest Widget Builder
- MileTree
By installing one of these Pinterest widgets to your website, you can display your latest pins and effortlessly gain more followers for your Pinterest account.

Pinterest Widget Builder
Pinterest has different widgets that make it easy for your readers to view your pins and follow your Pinterest account right from your site. Pinterest widgets are compatible with websites on WordPress, Blogger, Wix, and Tumblr platforms. You can choose to showcase a single pin, a board, or your profile using the widget builder.
Pin Widget Builder
To add a pin to your website, first, you need to get the URL of your pin. Go to your Pinterest account, open the specific pin, and copy the URL from the address bar.

Next, go to the Pin Widget Builder and paste the pin’s URL into the first box. Then you can choose the pin size you’d like to display and whether you want to hide your pin description or not.

You can play around with the settings and preview it below to see how it will look when you add the code to your site. This is what the pin widget looks like when I choose a small pin size and have the pin description hidden:

Once your pin widget looks the way you want it, you can copy your code and paste it to the page where you want it to display.

If you use the Pin Widget Builder, I recommend using it within the body of a blog post. One way to display pin widgets is to add them to the end of your blog post. You might want to do this to highlight a pin for the post itself or to draw attention to related or popular pins.
Board Widget Builder
To showcase a specific Pinterest board on your website you need to get the URL of your board. Go to your Pinterest account, open the specific board, and copy the URL from the address bar.

Next, go to the Board Widget Builder and paste the board’s URL into the first box. Then you can customize the widget. Again, you can preview your widget to see how it will look.

This is what my board widget looks like when I choose the square size:

Once your board widget looks the way you want it, you can copy your code and paste it to the page where you want it to display.

Just like the Pin Widget, you can paste the Board Widget code within the body of a blog post. But I recommend creating a widget on the sidebar of your blog. If you don’t know how to do this, hang tight, I’ll show you how below.
Profile Widget Builder
To showcase your Pinterest profile on your website you need to get the URL of your profile. Go to your Pinterest account and copy the URL from the address bar.

Next, go to the Profile Widget Builder and paste your URL into the first box. Then you can customize the widget and preview it to see how it will look.

Again I chose the square size and my profile widget looks like this:

Once your Profile Widget looks the way you want, copy the code and paste it to the page where you want your widget to be displayed.

Just like the Pin and Board Widgets, you can paste the Profile Widget code within the body of a blog post or on the sidebar of your blog.
Note: You will see this pinit.js code at the bottom of any of these three Pinterest Widget builders:

If you’re not sure where you need to add this code, the easiest thing you can do is add it to your footer scripts. But don’t freak out! You can use a simple plugin to do this for you. If you don’t already have a header and footers plugin on your WordPress site, go to your Plugins > Add New. Then search for a header and footer plugin. I chose to use the “Insert Headers and Footers” plugin by WPBeginner.

Once you have the plugin installed, find your plugin on the sidebar of your site:

Copy the code from Pinterest and paste it into the “Scripts in Footer” section, hit save, and you’re all set! You will only have to do this step once.

Create a Sidebar Widget on a WordPress Site
To create a sidebar widget, go to your Widgets section. Under available widgets, find Custom HTML. To activate the widget you can either drag it to the desired sidebar or click on its dropdown menu and select which sidebar you want to add it to.


Here I’ve added a Custom HTML widget to my Right sidebar, given it a title of “Follow me on Pinterest!” and pasted the code from Pinterest into the content section.

After I hit save, the widget is now displayed on the right sidebar on my website.

MiloTree
The second tool you might want to consider using is MiloTree. MiloTree is a popup that you can add to your website to grow your following. Not only can you use it to gain followers on Pinterest, but you can also use it for Instagram, YouTube, and Facebook. You can also use this popup to grow your email subscribers and drive traffic to your Etsy or Shopify stores. This popup is compatible with WordPress, Blogger, Blogspot, Big Cartell, BigCommerce, GoDaddy Website Builder, Shopify, Squarespace, and Weebly.
You can see what your popup will look like by using MiloTree’s demo builder. In these basic settings, you can customize the colors to match your branding and even add animation to the popup to draw attention to them.

Under the advanced settings, you get to choose the position, frequency, order, size, and which pages on your website will have the popup on them. And as an added bonus, you can even add an affiliate link for MiloTree and monetize your popup.


MiloTree vs Pinterest Widget Builder
For a quick comparison, here are the biggest differences between MiloTree and the Pinterest Widget Builder:
MiloTree
Pinterest Widget Builder
- A popup widget that can be displayed in different locations and frequency
- Can be used to grow many different services (social media, shops, email)
- Can be customized for your brand colors
- 30-day free trial, then plans start at $9/month
- A static widget that is only displayed where you paste the code
- Can only be used to grow Pinterest
- No color customization available
- Free to use
If you’d like to see if MiloTree can help grow your followers, you can sign up for a free 30-days trial. If you use my MiloTree affiliate link there is no cost to you for signing up. If you end up loving this awesome tool, I may make a small commission if you keep using MiloTree beyond the 30 days.
Get Started and Set Up a Pinterest Widget on Your Blog Today
Whether you decide to go with the Pinterest Widget Builder or to try out MiloTree, the point is to get your Pinterest account in front of more people. You want people to see what your content is about, be able to interact with it, and follow you in an easy way. If you do try MiloTree, I’d love for you to come back here and share how many new followers you gained during the 30-day free trial! I’m always interested in seeing more data on how accounts grow with this tool.
Need Help with Pinterest?
Want help setting up your Pinterest Business account for maximum engagement? I can help you with that! I offer a one-time Pinterest Business Account setup for those who either need a brand new business account or want to convert a personal account to a business account. I also can perform Pinterest Account Audit and Cleanup Services for your existing Pinterest account where I will recommend ways we can improve your account to get more engagement. Click the button below and then let’s chat about how I can help improve your Pinterest account!

I have that widget on my website and I love it 🥰 such a good tutorial
Thanks, Lara! Once you know how to install the widgets, they are so easy to set up, aren’t they?